EVA Air
Bringing Malaysians to New Taipei City for a New Adventure
EVA Air is a Taiwanese international airline that serve a global network that connects Asia and Mainland China to Europe, North America and Oceania. Building on this commitment to quality service and safety for more than 30 years, EVA is now rated as a 5-star Airline by international quality rating organisation SKYTRAX.
The Brief
EVA Air collaborated with New Taipei City to launch attractive tourism promotions in Malaysia. They were looking to give a taste of Taiwan with hopes to attract more Muslim tourists.
In conjunction with the launch, there was a lot of experiential activities for the public to taste, feel, smell and see.
Integrated Marketing Strategies
- Event Management
- Event Conceptual & Design
- Event Production
- Sounds & Lighting
- Public Relations
- Digital Media Buy
- KOL / KOC Marketing
- Graphic Design
- Marketing Collaterals
The Creative
